Personalization, Segmentation, and Data Mining
As a local and international pioneer in transactional printing, with ground-breaking achievements and proven expertise in the field – Be'eri Printers develops unique printed products upgraded by using its advanced computing capabilities.
Personalization - Customizing printed documents or website pages, with the personal data of specific customers.
Segmentation – segmenting the market into groups of customers with a common denominator, such as language, age, marital status, etc.
Data Mining – Using a computerized algorithm to retrieve specific information from a database, using the retrieved data for marketing and promotional campaigns.